A few years ago, Sal & Peggy Lucido, of Middletown, NY, were living on Sal’s six-figure salary as the CFO of a small business. Still, something was missing. “I’ve always wanted to be my own boss,” says Sal. “And having the opportunity to do that and to help others made Primerica the perfect fit for us. Also, being able to be with my soulmate while we change others’ lives is why we do what we do.”
He continues, “When we joined, it was to have the freedom to be my own boss. However, it was when my dad got sick and I had the freedom to be his caregiver for two years, that we really knew just how important that decision to join this business was.”
The Lucidos are proud of what they’ve accomplished so far in their Primerica career. Their second diamond achievement is simply a reflection of the number of families whose lives they’ve impacted.* (Primerica reps receive the Ring when they earn $100,000 of income within a single 12-month period; they receive diamond accents for each additional $100,000 they earn within the same timeframe.)
“We’re focused on helping our clients,” reflects Sal. “We do an Financial Needs Analysis for every new client and we emphasize client re visitations. This enables us to provide families with multiple solutions and it continually generates warm market referrals.”
Keep up the amazing work, Sal and Peggy! You’re building a solid, thriving business that’s focused on helping as many families as possible!
*As of December 2014. From January 1 through December 31, 2014, Primerica paid a total of $593,056,197 in compensation to its sales force, at an average of $6,030 per life licensed representative. Actual gross cash flow is, among other factors, dependent upon the size and scale of a representative’s organization, the number of sales and the override spread on each sale, and the ability and efforts of a representative and their downlines. Having said this, Primerica provides an opportunity for individuals who work hard to develop a business with unlimited income potential. 15PFS66